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Monday, May 31, 2010

SCDL Keywords-Business Communications-BC

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sl no.Business Communicationpage no
 unit 1- Communication in Business 
1Dimensions of communication2
2intentional or unintentional2
3verbal or non verbal3
4internal or external3
5involve humans, machines or animals3
6between two peoples as well as within group3
7importance of business communication4
8Fayol5
9Gulick5
10Barnard5
11Simon5
12Katz & Kahn5
13Mintzberg5
14Drucker5
15Peters & Waterman5
16Kanter5
17Balnchard5
18Gates5
19Objectives of Business Communication6
20Information6
21Environmental information6
22internal information7
23external information7
24competitive information7
25new development information7
26motivation8
27emotional climate8
28setting goals or objectives8
29organizational information9
30participation in decision making9
31establishing human relation9
32raising morale9
33order and instruction10
34education and training11
35education for succession11
36education for promotion11
37education during induction12
38educating the public12
39forms and functions of communication13
40internal operational communication13
41external operational communication14
42personal communication15
43communication network of the organization16
44formal network16
45downward communication16
46upward communication17
47crosswise communication18
48informal network19
49technology and business communication20
50telephone and voice mail20
51computer network21
52electronic mail21
53electronic bulletin board22
54teleconferencing and videoconferencing23
55telecommuting and home offices23
   
 unit -2process of communication 
1transmission model31
2reciprocal model31
3model highlighting assumptions32
4communication process32
5sender has an idea33
6idea becomes the message33
7the message is transmitted34
8reception of the message34
9feedback34
10noise34
11process of communication35
12misunderstanding in communication35
13problems in developing a message36
14indecision about the message36
15lack of familiarity 36
16emotional conflicts36
17difficulty in expressing ideas36
18problems in transmitting a message36
19problems in receiving a message37
20problems in understanding a message37
21special problems in business communication38
22complexity of message38
23difficult conditions for transmission and reception38
24difference between the sender and receiver39
25important C.s in communication40
26correct40
27clear40
28candid40
29complete40
30concise40
31consistent40
32coherent40
33courteous40
34credible40
35chronological40
36considerate40
37compassing40
38PRIDE model40
39purpose40
40receiver40
41impact41
42design41
43execution41
44ten commandments of effective communication41
45guidelines to improve communication41
46create the message carefully 41
47purpose41
48frame of reference42
49memorable42
50select information 42
51connect y our message to the receiver's frame of reference42
52highlight and summarize the key ideas or points43
53minimize noise/interference43
54facilitate feedback44
   
 unit 3-psychological and cultural Dimensions of Business Communication 
1principles of communication psychology50
2needs determine behavior51
3basic physical needs51
4the need to be safe51
5the need to belong51
6the need to be somebody52
7the nee to help others and to be creative52
8body-language determines behavior52
9Bartol & Martin52
10facial expression52
11Aspi Doctor & Rhoda Doctor52
12oculesics53
13Gestures53
14Body movements and postures53
15silence54
16space and proximity54
17intimate space or zone55
18personal space or zone55
19social space or zone55
20public space or zone55
21dress & Grooming55
22Color56
23red blue yellow56
24green purple57
25language affects behavior57
26communicating across culture58
27east versus west58
28heart versus mind60
29particularists versus universalists60
30specific versus relationship61
31nepotism versus meritocracy62
32hire-and fire policy62
33individualism63
34notion of time64
35social ladder65
36categorizing cultures67
37high context culture68
38low context culture68
39United states Japan Arab Countries68
40Cultural contrasts in motivation60
41cultural contrast in business introductions69
42cultural contrast in written persuasive documents70
43tips for communication with people from other cultures71
44learning about culture71
45handling written communication7
46handling oral communication72
   
 unit 4- Listening 
1the anatomy of poor listening79
2M. M. Monippally79
3listening different form hearing79
4Lee Iacocca80
5George Eliot 80
6contributors to poor listening81
7inadequate language81
8difficult physical conditions82
9non-serious listening82
10antipathy towards speaker83
11Impatience83
12strong convictions84
13information overload84
14listening styles85
15ineffective listening styles85
16missing-in action listener85
17distracted listener86
18selective listener86
19contentions listener87
20effective listening styles87
21content listening88
22critical listening88
23empathic listening88
24active listening88
25developing effective listening skills89
26six communication realities90
27steps to effective listening skills91
28state your intention to listen91
29mange the physical environment92
30make an internal commitment to listen92
31remove internal barriers93
32avoid the assumption of negative motives93
33challenge yourself to remember what has been said93
34priorities and process the communication from the messengers view point93
35manage your emotions94
36assume a listening posture94
37participate actively in the listening process95
38taking notes95
39ask appropriate questions96
40closed-ended 96
41open-ended96
42duplicate97
43hypothetical97
44prevent yourself from talking97
45summaries internally98
46seek and acknowledge areas of agreements98
47summaries and restate98
48listening guideline99
   
   
 unit 5: writing process- planning 
1intra-organizational104
2inter organizational104
3planning104
4composing104
5revising104
6formatting104
7proofreading104
8defining your purpose105
9why you need a clear purpose105
10to decide whether to proceed105
11 to respond to the audience105
12to focus the content105
13to establish the channel and medium105
14common purposes of business messages106
15 how to test your purpose107
16is the purpose realistic107
17is the right time107
18is the right person delivering the message107
19is the purpose acceptable to the organisation 108
20analyzing your audience108
21factors basic to audience analysis109
22factors associated with the characteristics of the audience'109
23data based factors109
24value based factors109
25factors associated with writer-reader relationship110
26relative status110
27distance110
28interpersonal relations110
29factors associated with the message111
30factors associated with the occasion111
31initial audience111
32primary audience112
33secondary audience112
34other audience112
35developing audience profile112
36primary audience relationship with the audience112
37how will audience react112
38what does audience already know113
39what is unique about the audience113
40satisfying the audience informational needs113
41satisfying the audience practical needs113
42defining the main idea114
43brainstorming techniques114
44story teller's tour114
45random list115
46FCR worksheet115
47journalistic approach115
48question and answer chain115
49selecting the channel and the medium115
50oral communication 115
51use 115
52form116
53written communication116
54reports and proposals117
   
 unit 6-writing process: organizing composing and revising business messages 
1need for being well organized124
2why are some messages disorganized124
3presenting ideas in illogical order124
4including irrelevant material125
5leaving out unnecessary information125
6difficulty in getting to the point125
7lack of reflection125
8guess work 125
9not mindful125
10not sure of oneself125
11why good organization is important125
12helps the audience to understand the message125
13saves the time of the audience126
14simplifies the ask of the communicator126
15good organizing through outlining126
16define and group ideas126
17start with main idea127
18state the major points127
19support major points by specific evidence127
20establish sequence with organizational plan128
21direct approach128
22indirect approach128
23audience relation and organizational approach128
24direct request129
25routine, good news and goodwill messages129
26bad news messages129
27persuasive messages129
28from outline to first draft131
29writers block131
30procrastination131
31impatience131
32perfection131
33strategies to overcome writer's block131
34composing process133
35style133
36tone133
37use the you attitude134
38we attitude134
39maintain a positive note134
40establish credibility135
41be polite135
42practicing revision revising the content and organisation135
43revising for style and readability136
44revising for the mechanics and format137
45selecting the right words137
46functional words and content words137
47connotation and denotation137
48abstraction and concreteness138
49word choice138
50strong words138
51familiar words139
52short or precise words139
53camouflaged verbs139
54Bias-free writing139
55sexist language139
56racial and ethnic bias140
   
 unit 7:-writing routine, good news and good will messages 
1audience cooperation147
2strategies to encourage audience147
3audience resistance148
4overcoming audience resistance149
5organizing direct plan message150
6writing direct request151
7direct statement of request151
8justification explanation and details152
9courteously close with request for specific action153
10writing request for routine information and action153
11request to fellow employees153
12request with other businesses154
13request to customers and other outsiders154
14writing positive messages155
15penrose et al observe155
16planning positive messages156
17clear statement of the main idea156
18necessary details156
19courteous close156
20checklist for positive messages156
21main idea156
22middle informational section157
23courteous close157
24conveying positive information about people157
25recommendation letter157
26good news about employment158
27writing positive replies158
28acknowledgement letters158
29resale159
30sales promotion159
31replying to requests for information and action159
32when a potential sale is involved160
33when no sale is involved160
34writing goodwill messages161
35congratulations161
36letter of appreciation161
   
 unit 8-writing indirect messages 
1occasions for negative messages166
2writer-centered166
3reader-centered167
4message-centered167
5indirect approach for presenting negative information167
6what tone168
7what arrangement168
8opening168
9agreement168
10appreciation168
11cooperation169
12praise169
13things to avoid when writing a buffer169
14avoid saying no-169
15avoid apology169
16avoid using know-it-all tone169
17avoid costing time169
18avoid misleading the reader169
19body169
20statement of bad news170
21close171
22conveying bad news about orders172
23back orders173
24substitution173
25orders that cannot be fulfilled173
26checklist for bad news about orders173
27overall strategy173
28buffer173
29reasons173
30the bad news174
31positive,friendly,helpful close174
32communicating negative answers and information175
33denying cooperation with routine requests175
34declining requests for favors176
35refusing request for claims and complaints176
36persuasive messages177
37persuasive goals177
38adoption177
39continuance177
40discontinuance178
41deterrence178
42persuasive appeals178
43persuading through reasoning178
44persuading through credibility178
45persuading with emotion179
46preparing to write persuasive message179
47appealing to the audience179
48needs and appeals179
49emotion and logic180
50credibility 180
51organizing persuasive messages'181
52attention181
53interest181
54desire182
55action182
56writing sales letters182
57prewriting183
58determine the main idea183
59defining the audience183
60planning the approach and format184
61preparing the copy184
62attention184
63interest184
64desire185
65motivating action185
66checklist for sales letters186
67planning the direct mail package186
68attention186
69interest186
70desire186
71action187
   
 unit 9:short and long report 
1characteristics of good business report192
2accuracy193
3good judgment193
4responsive format, style and organization193
5voluntary report194
6authorized report194
7business report194
8routine report194
9non recurring report194
10internal report194
11external report194
12informational report194
13analytic report194
14planning short report195
15deciding format and length195
16preprinted form195
17letter memo195
18manuscript195
19establishing a basic structure196
20key points to cover196
21direct versus indirect order196
22division of ideas197
23organizing short reports198
24organizing information memos and reports198
25periodic reports199
26personal activity report199
27organizing analytical reports200
28justification report200
29new business proposal to an outside client200
30troubleshooting report200
31planning and organizing long/formal report201
32defining the problem202
33outlining issues for analysis204
34developing a logical structure205
35informational assignments205
36problem-solving method205
37analytical assignments205
38following the rules of division205
39preparing a preliminary outline205
40detailed outline serves well205
41preparing the work plan206
42doing the research207
43reviewing the secondary sources207
44collecting primary data207
45examine documents207
46observations208
47surveys208
48experiments209
49analyzing data210
50calculating statistics210
51averages210
52mean210
53median 210
54mode210
55trends211
56correlations212
57drawing conclusions212
58developing recommendations213
   
 unit 10:developing and delivering effective presentation 
1speech and oral presentation 218
2identifying the general and specific purposes219
3to inform220
4to persuade220
5to motivate221
6to celebrate221
7specific purpose221
8situational knowledge: analyzing the audience222
9demographic222
10major parts of the presentation224
11orientation224
12motivation225
13rapport226
14language226
15capture attention226
16major parts of the presentation the body226
17generating potential main ideas226
18attributes227
19basic relationships227
20providing support material for ideas229
21explanation229
22example229
23statistics229
24listening230
25visual aids230
26major parts of presentation : the conclusion231
27summaries your message231
28extend your message to a broader context232
29personalize your message232
30make a call to action232
31purpose and technique in a formal; presentation232
32visual aids233
33types of visual aids233
34objects and models233
35flip chart. Chalk and writing boards and porters233
36overhead transparencies234
37slides videos234
38guidelines to visual aids234
   
 unit 11: interviews and meetings 
1categorizing interviews 240
2exchange of information241
3job interviews241
4information interviews241
5persuaive interviews241
6exit interviews 241
7exchange of feelings241
8evaluation interviews241
9counseling interviews242
10conflict-resolution interviews242
11disciplinary interviews242
12planning the interview242
13types of interview questions243
14open-ended questions243
15direct open-ended questions243
16close-ended questions244
17restatement questions244
18the structure of the interviews244
19informational purpose244
20analytical or problem solving purpose244
21persuasive purpose244
22employment interview245
23attending the interview246
24interview process247
25expectation of the employers247
26conducting the interview248
27meetings249
28statement about the meeting249
29causes of ineffective meetings250
30poor presentation250
31failure to maintain minutes250
32incompetent chairpersons250
33cunning chairpersons251
34domineering bosses251
35spineless bosses251
36hidden agendas251
37bloated committees252
38absence of key players252
39marathon meetings252
40arranging meetings252
41determine the purpose253
42selecting the participants253
43setting the agenda253
44preparing the location254
45running a productive meeting254
46duties of chair person254
   
 unit 12: group communication strategies 
 group261
1factors influencing group communication262
2cohesiveness263
3norms263
4roles264
5conformity264
6groupthink265
7being out of touch265
8being out of order265
9being rules265
10being out of resources265
11conflict265
12group participation & group leadership266
13styles of group participation for decision making267
14authoritarian decision making267
15laissez Faire decision making267
16participative decision making267
17types of group leadership268
18traits268
19styles of group participation for decision making268
20situational leadership269
21functional leadership269
22group communication process: problem solving270
23preparations270
24the agendas270
25organizational goals270
26group goals271
27process goals271
28individual goals271
29preparing for the meeting271
30meeting facilities271
31setting rules of order272
32developing critical thinking skills272
33nature of communication problems in organization272
34strategic skills274
35argumentativeness scale275
36verbal aggressiveness scale277
37psychopathy277
38dislike of others277
39social learning277
40desperation277
41negotiation277
42goal setting278
43formal versus informal negotiation278
44formal bargaining278
45informal bargaining278
46communication competence279
47dimensions of negotiations279
48information management279
49concessions279
50positioning280
51anxiety management280
52conflict management281
53conflict281
54causes of conflict282
55content goals282
56relational goals282
57managing conflicting goals282
58encourage goal collaborations283
59strategic approach to goals283
60goal setting283
61situational knowledge284
62communication competence284
63anxiety management285
   
 unit 13: resumes and employment letters 
 planning your career path290
1consider your skills291
2educational/vocational progrmame291
3course work accomplishment291
4volunteer, community, and extracurricular activities291
5personal hobbies291
6military experiences291
7recreational activities291
8travel experiences291
9consider your interests and values292
10communication & persuasion292
11research & investigation292
12human service292
13organisation management293
14design & planning293
15values that affect career choice293
16work enjoyment values might include294
17work condition294
18work of importance294
19order of importance295
20preparing your resume297
21fallacy and facts about resume297
22what should be in your resume298
23types of standard resume299
24traditional resume299
25functional resume300
26skill emphasis resume300
27application letters304
28one part letter304
29two part letter304
30drafting the application305
31portfolios307
32other types of employment messages308
33writing a job inquiry letter308
34filing out application forms308
35writing application follow ups309
   
 unit 14: communicating with technology 
 electronic communication technologies314
1internet315
2website315
3static315
4broadcast315
5interactive316
6resources316
7E-commerce317
8retail317
9inter organizational318
10intra-organizational318
11intranet and extranet318
12e-mail319
13business e-mail320
14issues communication with electronic technology321
15cost 322
16time322
17information flow322
18storage and retrieval323
19organizational structure324
20techno stress326
21facilitating group communication326
22legal security and privacy issues326
23managing employee e-mail327
24software for business communication 329
25groupware331
26database management331
27project planning332
28multimedia software332
   
 unit 15: formats for business documents 
1letters338
2stationary 338
3paper338
4letterhead339
5typing339
6envelops339
7standard letter parts340
8heading341
9date341
10reference342
11inside address342
12attention line342
13salutation343
14subject343
15body343
16complimentary close344
17signature344
18identification marks344
19enclosures345
20letter formats345
21sharma and Mohan345
22indented style345
23block style345
24complete block style346
25semi block style346
26hanging intended style346
27punctuation style346
28open punctuation 346
29mixed punctuation 346
30closed punctuation 346
31Thill & Bovee Ewald & Burnett346
32block format346
33modified format346
34simplified format346
35components of business letter347
36memos352
37meeting documents353
38agenda353
39minutes354
40report format355
41letter of transmittal 355
42title page355
43table of content356
44text body356
45appendixes357
46bibliography/ work cited357
47documentation and citation 358
48journal articles359
49books359
50reference books360
51electronic resources360
52CD ROM 360
53On-Line journal article-General access361
54software361

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